Hummingbird: A Friend to Quality Content
The average search engine user is trained to input a group of keywords into the search bar, hit enter, and find a list of potential answers. Those keywords you enter are run through a formula, or...
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Getting Beyond the “Like”
Introducing the second installment of our quick guide to Andrea Berry of Idealware’s webinars for the advanced social media user. Up Next: Integrating Your Communications
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Integrating Your Communications
If you are confused about how to use social media to effectively achieve your goals, check out this infographic that summarizes Andrea Berry of Idealware’s webinar on integrating your communications.
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Social Media Fundraising
We here at Barefoot PR realize how enticing social media can be during fundraising campaigns. Who wouldn’t want to utilize a free resource with a seemingly unlimited audience? In the fourth...
View ArticleCreating a Social Media Policy
When deciding if using social media is right for your company or nonprofit, it is common to have an initial sense of trepidation. This anxiety tends to come from uncertainty of how to control the...
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Denver’s Broadcast Television Pool Camera Schedule
As PR professionals, we understand the enduring quest to find media coverage for special events, so we did some digging to find out how event-driven news comes to appear on TV. It turns out that...
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The PRSA Colorado Student Shadow Experience
The following blog post is by Maria Bjoerklund, a junior public relations major at the University of Colorado Boulder who spent the day with us for the PRSA Colorado Chapter’s annual Student Shadow...
View Article10 Ways Internships Benefit Interns and Organizations
I am a working professional, a graduate student and an intern. During my undergrad, I completed an internship at a small design firm that led to my first job. Seven years, and a few jobs, later, I’ve...
View ArticleHow to Effortlessly Network Your Way Through Any Event
Last night, we joined a crowd of marketers from the Legal Marketing Association Rocky Mountain Chapter for cocktails and training on the patio of Guard & Grace. We facilitated an interactive...
View ArticleInterview: Cori Streetman on How to Build Relationships with the Media
Developing great media relations doesn’t happen overnight. And picking up the phone to call a reporter strikes fear in the hearts of even the most seasoned PR professionals. Over the years, Barefoot...
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